Medix Retail Pharmacist
Medix Retail Pharmacist provides online access to Retail Pharmacists for qualitative and quantitative research.
Medix Retail Pharmacist is an ad hoc service designed to meet the particular needs of each client, offering immediate fieldwork amongst nationally located samples, typically ranging from 50 to 100 respondents.
Medix Retail Pharmacist provides exceptional quality both in terms of response rates and depth of results.
Topics explored are varied and wide ranging, including:
- The developing role of the Retail Pharmacist.
- Extent to which patients consult, and for which indications, rather than visit their GP.
- Level of awareness and knowledge of products that may be recommended.
- Which products are recommended and what advice is given for particular conditions.
- Factors leading to the recommendation of a particular product.
- Additional information that would be useful to assist product recommendations.
- Assessment of the services provided by pharmaceutical companies.
- How pharmaceutical companies could optimise their services to meet the overall needs of Retail Pharmacists.
- Preferred means of receiving product information.
- Perceptions of packaging and drug preparation.
Methodology
Medix Retail Pharmacist is a unique research facility providing unparalleled online access to Retail Pharmacists.
- Typical sample sizes range from 50 to 100 respondents with results available within 5 days of questionnaire agreement.
- A full consultancy service is provided for each study. Questionnaires are individually designed for each project in collaboration with the client.
- As an ad hoc service, fieldwork is undertaken immediately following questionnaire agreement.
- The questionnaire is presented to respondents online. Respondents proceed entirely at their own pace in a relaxed environment at a convenient time and place.
- Open ended results are typed and complete, yielding robust qualitative assessments, with the reliability of a quantitative sample.
- Pre-coded questions are carefully viewed and considered rather than read out by an interviewer, providing thoughtful and unbiased responses.
- The acceptance rate is typically around 98%, avoiding sampling issues associated with a larger number of non-responders. Acceptance rates are published in each report.
For further information please telephone
Ross Hailstone on 01763 853303
or email: rh@medixglobal.com



